The timeless design and performance innovation synonymous with New Balance make a triumphant return to the MADE in USA lineup in 2023 with the reissued original 998. Initially introduced in 1993, the 998 was a trailblazer as the inaugural shoe to incorporate ABZORB cushioning, marking a significant leap in shock absorption technology. This groundbreaking advancement in comfort was complemented by a stylish modernization of the classic 99X series aesthetic.
The MADE in USA 998 for 2023 showcases a premium construction using suede, mesh, and nubuck materials, presenting a seasonal olive leaf colorway. Notably, New Balance MADE U.S. footwear maintains a domestic value of 70% or more, underscoring the brand's commitment to local production. It's worth mentioning that MADE products represent a restricted portion of New Balance's U.S. sales.